eSignature Solution – Not Just for the Big Guys

When I was first introduced to DocuSign and the concept of e-signatures, I was genuinely intrigued. Almost immediately I began to think about how Trims might use this new service to its advantage.

In Business: Seize the Moment, Win the Day

Carpe Diem in Business The first presidential debate of the season took place the other night. Obama and Romney stepped onto the stage—-two 21st century gladiators. The anticipation was mind boggling; the event itself, anticlimactic. After two years of campaigning, could one 90-minute blip really be the watershed moment the “talking heads” predicted? Political theater aside, […]

Business Travel: Hotels Seek a Digital Edge

Hotels Make Nice with Tech-Hungry Business Travelers According to a recent article in the NY Times, hotels are falling all over themselves to find ways to stand out in a crowd, and technology appears to be the big winner. It’s quite surprising, really, to think that it has taken as long as it has for […]

Is the Customer Always Right?

Two notable bloggers (Inc. and The Frugal Entrepreneur) took up the subject of “disgruntled customers” last week. Since I have been interviewed twice in the past year on the very same topic, I thought why not comment on my own company blog? Both posts offer important insights, but the overall advice is largely reactive. The personal suggestions made […]