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Susan Roth

Susan and her experienced team have been delivering relationship-driven, branded moments since 1985. Trims Unlimited is recognized by American Express, INC 5000, Departures, & Forbes.

Corporate Gifting: Tips You (Might) Totally Get | Trims Unlimited

4 Tips on Giving the Perfect Gift (Courtesy of the Corporate Gifting World) Maybe you’re new to the corporate gifting world, or maybe you’re a pro who hasn’t yet mastered tying the perfect bow. I’m a fresh face at Trims, and I’m being shepherded through the ways of the corporate gift giving world by the talented and experienced team of our Founder Susan Roth.

4 Tips on Giving the Perfect Gift (Courtesy of the Corporate Gifting World)

Maybe you’re new to the corporate gifting world, or maybe you’re a pro who hasn’t yet mastered tying the perfect bow. I’m a fresh face at Trims, and I’m being shepherded through the ways of the corporate gift giving world by the talented and experienced team of our Founder Susan Roth.

Me? Shh … my wrapping skills are criminal. I’m more likely to get tangled in tape than to double stick tape my way to the perfectly coiffed present. What’s the difference between you and I? I suppose you may be a really thoughtful gift giver and an excellent wrapper, but I’ll err on the side of you’ve-been-really-really-frustrated-by-a-roll-of-wrapping-paper-before. The difference is that I have unlimited access to an arsenal of awesome gift giving tips and tricks, and today, you do too.

My brother’s birthday is this week, and I’ve been trying to employ my new knowledge of gifting to buy his present. For the beginners in the “Gift Rap” building today, here are a few corporate gifting tips as they relate to everyday gifting that you may relate to (or may at least laugh to):

  • Apply  the “Kiss” rule to all gifts—aka “keep it simple, stupid”

Remember ten years ago when someone placed a small present into a bigger box and then a bigger box and a bigger one until someone gave his or her best friend a box big enough to fit a 46” plasma TV containing only a gift card to Starbucks? I didn’t do it, but I’ve seen it done. For what it’s worth, it usually doesn’t blow anyone’s mind. Give a gift that speaks for itself.

  • Restrain yourself when ideas that are too cute, too seasonal or too personal come to mind. Try to select gifts that have staying power

This is especially true in the corporate world. I think the gifting-layman’s version of “too personal” and short living means giving a kitschy gift, like bacon-shaped band-aids for the guy who kind of likes bacon for breakfast. Think classic, not surface or temporary.

  • Think “top of mind.” You want your gift to remain as a reminder of your thoughtfulness for as long as possible (one reason why we skip gift cards)

Luckily for me, brother-sister relationships hinge less on thoughtful and more on lovingly harassing each other. Nevertheless, I won’t be getting my brother a gift card because anyone can get him a gift card. I’m not anyone.

  • Remember the power of the Tiffany blue box. Presentation can be as important as the gift itself

Teenage Mutant Ninja Turtles wrapping paper will do the trick for my brother. For times when ‘80s-‘90s cartoons won’t quite work, here is a great how-to on tying the perfect bow:

 How to tie the perfect bow

At Trims, I’m learning  a lot about hunting for the right gift. Whether it’s finding the perfect something for top sellers at a big name company, dreaming up the best promotional products for an event or finding a gift for that one, very deserving person, Trims is doing it.

Stumped by a gifting dilemma? I can link you up with the Trims pros. Contact us (no obligations!)

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