Event Swag: What's the Point

Can you list five synonyms for swag? No? Well, I’m happy to do it for you.
eSignature Solution – Not Just for the Big Guys
When I was first introduced to DocuSign and the concept of e-signatures, I was genuinely intrigued. Almost immediately I began to think about how Trims might use this new service to its advantage.
In Business: Seize the Moment, Win the Day
Carpe Diem in Business The first presidential debate of the season took place the other night. Obama and Romney stepped onto the stage—-two 21st century gladiators. The anticipation was mind boggling; the event itself, anticlimactic. After two years of campaigning, could one 90-minute blip really be the watershed moment the “talking heads” predicted? Political theater aside, […]
It's All About Relationships
Ron Burley’s post on Inc.’s Customer Confidential column got me thinking about the positive outcomes that can occur as a result of a single, fateful interaction. I had an analogous situation arise in 1995. Through a serendipitous introduction, I met a newly minted Oracle executive that was moving to CA to take the helm of […]